With the Sochi 2014 Winter Olympic Games now 8 days old and in full swing, many viewers will have spent a considerable amount of time marvelling at the extraordinary feats of sporting brilliance that are gracing our screens with such regularity. Especially observant Winter Olympics aficionados may have also noticed luxury horological brand Omega’s official involvement, as they are serving as the designated timekeeper for these games. However, Omega’s association with this venerated sporting spectacle, and indeed the Olympic Games itself, actually goes back far longer than you might think.
It was Omega that was the very first company to serve as the official timekeeper for each and every event at the Olympic Games. The 1932 Los Angeles Olympics was the event where they first recorded this milestone, and since then Omega has performed similar duties for 80 long years at the cutting edge of precision sports timekeeping. In fact, Sochi signifies the 26th occasion that Omega has taken this important responsibility upon itself. By the time Sochi 2014 draws to its close, Omega will have measured some 650,000 times across many different disciplines, utilised more than 200 tonnes of timekeeping equipment, and extended more than 70 kilometres of suitable cabling to achieve their infallible results.
Omega has maintained a two-storey pavilion at the Sochi 2014 Winter Olympic Games since they first began on the 7th February, and a number of celebrities are finding this attraction utterly irresistible. This haven allows visitors to browse through an extensive collection of Omega watches, view a revolutionary 3D skating video and even test their prowess on a bobsleigh simulator. Currently, notable guests have included five-time Olympic gold medallist Steve Holcomb, Omega’s own brand ambassador Vanessa-Mae, and even iconic space exploring duo Lieutenant General Thomas Stafford and Air Force Major General Alexei Leonov. With a generous amount of days left to complete at the XXII Winter Olympic Games, and then the Winter Paralympic Games to follow, the Omega Pavilion will undoubtedly welcome a multitude of other famous faces in the coming weeks.
Omega’s involvement with Sochi has reached an impressive scale, and more than 260 professionals have been joined on-site by 170 volunteers to ensure that the Winter Olympic Games is an unadulterated triumph. Omega is also busy on the watchmaking front as well, with a number of new developments already confirmed for the upcoming Baselworld 2014 fair, as well as the release of a trio of new timepieces to commemorate the Sochi Games. One of these limited edition wristwatches, the Seamaster Sochi 2014, has already been featured on our blog in recent weeks, and is still available here at Banks Lyon. Only 2014 of the Limited Edition Omega Seamaster 600m Sochi Olympic Co-Axial watch in question are being produced, and you can order yours now for 36 monthly payments of £92.67 and a 20% deposit. Such timepieces are always in great demand, so call us now on 01524 38 48 58 today to make this small fragment of Olympic history your own.
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