Rolex’s iconic Datejust was introduced over six decades ago, yet its unique design and renowned reputation has exceeded itself throughout the years to become one of the most distinguished timepieces in the world.
Introduced in 1945, the Datejust was the first wristwatch to display the date through an aperture on the dial. The distinctive magnifying Cyclops eye, added a few years later, became recognised as a Rolex design standard. The classic design is admired all over the world and the Datejust is undoubtedly symbolic of style and wealth.
Assembled with scrupulous attention to detail and produced by the most intricate craftsmanship from the finest raw materials. Rolex's cutting-edge technology and extensive expertise, is redefining standards. What makes Rolex so significant is the fact that each individual Rolex watch undergoes rigorous examination and testing. Epitomizing the values that have made the brand famous throughout the world, Rolex Datejust watches are undisputedly a symbol of a way of life, a benchmark for style.
A watch is only as precise as its oscillator is regular. Conventional oscillator hairsprings are made of ferromagnetic alloys, leaving them vulnerable to magnetic fields and shocks; at the end of several years of research, Rolex innovatively created the blue Parachrom hairspring. The hairspring is skillfully crafted from a paramagnetic alloy, the sheer strength of the alloy means it is unaffected by magnetic fields and up to 10 times more resistant to shocks. The striking blue colour of the hairspring has been associated with prestigious watch mechanics for years, reserved for only the most accurate timepieces. Rolex has been refined by the striking blue tone, a symbol of accuracy on your Rolex watch.
